Case Study #6: From Mom-and-Pop to Well-Paying Corporate Product Development Role in 2 Months


THE CHALLENGE:
From work instability and 70-hour work weeks with no compensation upside, to a highly esteemed product development leadership role at a progressive, up-and-coming company...
After a successful, but at times rocky, career progression at various restaurants, conference center establishments, and mom-and-pop food production companies, Marsaille came to me desiring leverage his R&D skillset to transition into a corporate product development role.

His existing résumé pigeon-holed him in a lower-paying restaurant or small, start-up round-hole-peg; we had a lot of work to do to bring his story and unique value proposition to life in a manner and design that "spoke" to his targeted audience (a corporate audience).
The resulting résumé clearly demonstrates his unique value proposition in a way that is relevant and speaks to that audience. We were able to identify and translate his strengths in leading and retaining top talent, driving cost-cutting initiatives, and capitalizing quickly on changing consumer trends in the regional market. I ensured the language used on this document was "corporate speak," to up-leveling his branding.
THE RESULT:
As a result of this Brand Overhaul, Marsaille landed his new dream role in product development with an up-and-coming player in the market within months of launching his new search, and is very happy in his new role.


THE RESUME THAT WAS NOT OPENING DOORS





THE RESUME THAT OPENED DOORS





To your empowerment and success,

-Piper